70 percent of the real estate capital invested in Rome in the last five years comes from abroad. The first ten operations developed have an average investment of 180 million. The capital has great potential in the real estate sector, especially in the areas of tourism and student residences. However, according to entrepreneurs, medium and long-term programs are needed as well as overcoming the slowness of procedures. The appeal was raised today by the audience of investors who took part in the Barberini Cinema, at the event “Investing in Rome” promoted by Sole 24 Ore and Colliers, a leading company in the professional services sector. The mayor of Rome, Roberto Gualtieri, witnessed the initiative from the front row and assured: "We want to leave the social and productive forces freer to encourage the development of the city."
From the comparison between the numerous companies in the sector it emerged that the Capital - despite the age-old problems of service management - is experiencing a moment of rebirth thanks to the recovery of tourist flows, largely connected to major events and public works. “There are many who complain about construction sites but construction sites mean that we are deploying resources and that the city is changing,” said Gualtieri. And inevitable, during the long morning, was the comparison between Rome and other European capitals. Rome is holding up well but could do better. “Rome must be number one in the world for tourism, if it isn't – with everything we have – the problem is ours,” underlined the mayor.
Suffice it to say that in Italy the international students who stay in a dedicated residence are around 6 percent, in the United Kingdom they are 38 percent and in Rome the percentage is 2 percent but the development prospects, according to experts, are very tempting. As regards the residential market, Rome it is the city with the highest number of transactions per year, around 40.000 compared to 28.000 in Milan, but the capital has the potential to grow further. With its 15 million tourists a year, Rome is considered extremely interesting for the hotel sector. A large real estate project, in urban planning terms, which manages to create a new geography, could be the driving force but also a showcase for other investors.
And so, in summing up the day, the president of Assoimmobiliare, Davide Albertini Petroni underlined the need "for a territorial marketing plan for the city to be developed at an international level to inform the world about what Rome is doing", he said. The time horizon is long, but not too long. “For 2030 I imagine a profoundly transformed city, capable of rediscovering itself,” concluded Gualtieri. In the morning, the director Fabio Tamburini spoke for Il Sole 24 Ore, and for Colliers, the head of the EMEA international markets division, Luke Dawson.